LeDomduVin: Wine in Museum

 

Wine in Museum

by @ledomduvin 2023

Over the past few years, there has been a growing trend among Millennials and Gen Z to consume non-alcoholic beverages.

According to the press, magazines, and social media, wine, beer, spirits, and other alcoholic beverages are now considered "cringe", "trashy", and "uncool".

It has been observed that the consumption of wine, particularly red wine, has been decreasing globally over the past few years.

Recent studies and articles in the wine press suggest that in France alone, the consumption of red wine has fallen by 32% compared to a decade ago.

It is sad news for me as a Gen X Sommelier and Wine Buyer.

It inspired me to create this illustration of "Wine" in a museum to depict the uncertain future of wine.

Just keep drinking in moderation. No need to binge on it.

Cheers! Santé!

Dom

@ledomduvin #ledomduvin #wine #vin #vino #wein #museum #wineinmuseum #winefuture #redwine #sommelier #winebuyer #genx #genz #millennials #boomers #wineconsumption #thefutureofwine
#nonalcoholic #beverage

Unless stated otherwise, all rights reserved ©LeDomduVin 2023, on all the contents above including, but not limited to, photos, pictures, drawings, illustrations, collages, visuals, maps, memes, posts, texts, writings, quotes, notes, tasting notes, descriptions, wine descriptions, definitions, recipes, graphs, tables, and even music and video (when and where applicable).

LeDomduVin: Generation Gap

 

Generation Gap

by ©Ledomduvin 2023

The difficulties of selling wine in recent years are mainly due to a generation change (IMO).

Millennials and Gen Z are not drinking or being interested in wine as much as the previous generations, Boomers and Gen X.

It is also partly due to a lack of finance (e.g. inflation, cost of life, etc.) and thus a minimized budget to spend on wine compared to 15 - 20 years ago.

But it is also due to physical and mental health concerns and the constant bombarding of anti-alcohol campaigns in recent years.

With each generation, time and people change, habits, customs and culture too.

Cheers! Santé!

Dom

@ledomduvin #ledomduvin #lesillustrationsadom #lesdessinsadom #lescreationsadom #generationgap #wine #vin #vino #wein #gena #genz #millenials #geny #genx #boomers

Unless stated otherwise, all rights reserved ©LeDomduVin 2023, on all the contents above including, but not limited to, photos, pictures, drawings, illustrations, collages, visuals, maps, memes, posts, texts, writings, quotes, notes, tasting notes, descriptions, wine descriptions, definitions, recipes, graphs, tables, and even music and video (when and where applicable).